There is little more tempting, for the wine lovers among us at least, than the elegant presentation of a wine tower within a store. Wine bottles are quite the prettier grocery item, with a variety of bottle shapes and colours that can make for an eye catching display. When done correctly, the presentation can suggest sophistication and fine dining, something that many people aspire to do in their own home, with adventurous cooking and those extra special meals.
When trying to entice people to buy wine, the way it’s presented definitely makes all the difference to attracting customers. Clearly labelled, with special offers and enticing deals, means people will wander over and browse what’s available. A wine tower is a great promotional tool, with an attractive display of bottles that doesn’t take up much space if your store is on the smaller side. Using height instead of width, a wine tower is also a quick means for a customer to pick up a bottle as they’re passing by.
http://www.shelving4shops.co.uk have a great range of wine tower displays in both black and silver, adding a modern touch to the appearance of your store. Each tier has a wire balcony to prevent the bottles being knocked to the floor and broken, while allowing for easy removal and re-stocking.